First 90 Seconds
Communication · Influence · Performance

Make every first impression count.
Turn better connections into better business.

Master body language, communication, and human behavior to build trust faster, improve sales conversations, strengthen leadership, and create relationships that drive results.

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90
Seconds to Build Trust
6
Proprietary Frameworks
3
Levels of Team Training
Your Competitive Advantage Starts Here

Connect faster. Communicate better. Perform at a higher level.

The first ninety seconds of an interaction can influence trust, credibility, and whether a conversation moves forward. Learn how to make those moments count.

First 90 Seconds is professional body language, communication, and relationship‑building training for business leaders, sales professionals, and organizations.

Timothy Smith teaches practical communication strategies that help professionals improve first impressions, recognize nonverbal cues, build rapport, handle difficult conversations, and develop stronger business relationships.

This is not motivational theory. It is behavioral training — engineered, measurable, and built on six named frameworks that anyone on your team can learn, practice, and apply the same week.

Whether you lead a team, sell a product, manage clients, or grow a business, better communication can become one of your greatest professional advantages.

— Timothy Smith

About Timothy Smith

The man who made connection a craft.

Timothy Smith is a communication trainer, author, and body language expert focused on helping people understand human behavior and build meaningful connections.

His work combines practical body‑language techniques, statement analysis, vocal communication, and relationship‑building strategies into a system professionals can learn, practice, and apply — how trust is built in the first ninety seconds, and how body language shapes every conversation before a word is spoken.

"Connection is not a mystery. It is a skill. And like any skill, it can be learned, practiced, and mastered."

His philosophy is straightforward: connection is a skill. With the right training and practice, professionals become more confident communicators and more effective in the relationships that matter to their careers — in your next sales call, your next negotiation, your next presentation, your next meeting.

Timothy Smith — Communication Trainer, Author, Body Language Expert
Timothy Smith Communication Trainer · Author · Body Language Expert
How to Connect with Anybody in 90 Seconds or Less — book cover
The Book

How to Connect with Anybody in 90 Seconds or Less

Using the Art of Body Language

Most people walk into a room and hope the conversation goes well. This book is for everyone who is done with hoping. Tim breaks the first‑impression moment into something observable, repeatable, and teachable — through thirteen chapters covering body language, rapport, environment, empathy, charisma, cultural sensitivity, and the digital age.

It is the foundation of every First 90 Seconds workshop, keynote, and coaching engagement. Read first. Drilled later.

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The First 90 Seconds System

Six frameworks. One outcome.

A practical, repeatable approach to better human connection. Each tool is short enough to memorize, specific enough to practice, and built to carry straight into your next client meeting.

01

The 90‑Second Sequence

How to approach, greet, engage, and transition into a meaningful conversation: approach, greeting, first topic, bridge. Four phases, each with observable behaviors and measurable success signals.

02

SOFTEN

The body‑language checklist for approachability: Smile, Open posture, Forward lean, appropriate Touch, Eye contact, Nod. Six levers, practiced as a pre‑meeting ritual.

03

The Mirror Ladder

Awareness of breath, posture, gesture, and language to create natural rapport without appearing forced — including the single "stop‑signal" that tells you you've gone too far.

04

Three‑Door Questions

Move beyond small talk with a three‑question sequence that uncovers facts, emotions, and personal motivations: the factual door, the emotional door, the identity door. The third door is where trust — and decisions — are made.

05

The Presence Reset

A ninety‑second preparation routine for composure before important meetings, presentations, and negotiations. Breathing pattern, posture reset, three affirmations, one intention.

06

The Follow‑Up Architecture

Turn a promising first conversation into a lasting professional relationship. The 24‑hour touchpoint, the 7‑day reinforcement, the 30‑day check‑in, the 90‑day evaluation.

For Organizations & Teams

Turn communication skills into business results.

The same six frameworks, applied where your revenue and retention are won or lost — in sales conversations, in leadership, and in every client relationship.

I.

Increase Sales Effectiveness

Recognize conversational cues, build rapport, ask better questions, and respond to customer concerns with greater confidence. The first ninety seconds of a sales call often decide whether there is a second conversation.

II.

Develop Stronger Leaders

Help managers communicate expectations, build trust, navigate challenging conversations, and improve team relationships — with the body language and vocal delivery that let them show up with confidence in meetings and presentations.

III.

Improve Client Relationships

Create stronger first impressions, listen more effectively, and make professional interactions more productive. Better connection with clients means stronger retention, more referrals, and more productive negotiations.

Professional Training Programs

Choose your depth of practice.

Three program tiers. The same six frameworks. Each tier adds more time under the drill — and each one is designed to deliver measurable behavior change your team can use on the job, not just theory.

The three tiers do not teach different content. They teach the same six frameworks at increasing depth of practice. Every program is capped at 15 participants so each person gets real practice time. Group rates cover all 15 seats for one company, team, or sponsoring organization — the clearest path to training an entire sales floor or leadership group.
Tier One

1‑Day Overview

7 hours · up to 15 participants
$295
per participant
Group rate $3,500 for up to 15 seats
  • A strong foundation in body language, rapport, and first impressions
  • Describe the 90‑Second Sequence and what happens in each phase
  • Apply the six SOFTEN body‑language cues in a recorded practice interaction
  • Leave with three personal first‑impression habits to change and a written plan
  • Best fit: sales teams · staff development · networking professionals · corporate workshops
Book the Overview
Tier Two

2‑Day Intensive

14 hours · overnight practice · 30‑day follow‑up
$495
per participant
Group rate $5,500 for up to 15 seats
  • Everything in the Overview, drilled deeper
  • Challenging conversations and Three‑Door Questions to the identity door
  • Execute the Presence Reset before a simulated high‑stakes conversation
  • Handle one cross‑cultural and one cross‑generational scenario
  • Produce a 30‑day behavior‑change plan signed by a peer accountability partner
  • Best fit: managers · client‑facing professionals · teams improving real‑world communication
Book the Intensive
Tier Three

3‑Day Mastery

21 hours · 60‑day implementation · 1:1 coaching
$995
per participant
Group rate $10,000 for up to 15 seats
  • Everything in the Intensive, plus advanced practice on all six frameworks
  • Build and execute a Follow‑Up Architecture for three real professional relationships over 60 days
  • Individual coaching, plus coaching another participant through their own sequence
  • Final practical demonstration in an unscripted live scenario
  • Graduate with a video portfolio and a signed Certified Practitioner credential
  • Best fit: executives · sales leaders · entrepreneurs · advanced communicators
Book the Mastery
Additional Professional Services

From the keynote stage to the corner office.

Use a keynote to introduce the system, a workshop to train the team, and private coaching to keep the results going.

Service · Keynote

Corporate Keynote

$500 – $1,000

A 45–60 minute presentation on first impressions, body language, communication, leadership, and relationship‑building — for sales kickoffs, leadership retreats, conferences, and association meetings.

Service · 1:1 Coaching

Private Coaching

$250 / hour

One‑on‑one coaching tailored to your professional goals — upcoming conversations, sales interactions, leadership challenges, or executive presence. Booked in 60‑minute sessions, no minimum commitment. Phone, video, or in person.

Service · Licensing

Train‑the‑Trainer

$15,000

A five‑day cohort program for qualified graduates who want to deliver the training under license. Prerequisites apply, including completion of the 3‑Day Mastery program and six months holding the credential. Caps at eight candidates per cohort.

Travel Policy

Travel expenses for on‑site engagements are covered by the host organization — airfare, ground transportation, hotel, and meals. Training fees are listed separately. No hidden fees.

Companion Practice Guide

The 90 Seconds Workbook.

This is not a book you read. It is a workbook you do. Thirteen chapters, fifty‑two drills, two self‑assessments, and a scenario deck of forty practice situations for sales, leadership, client service, and networking.

Every participant in a First 90 Seconds program receives the full workbook. Available separately in print and digital editions for teams and individuals who want the practice without the live training.

Get the Preview Bundle with Training
Chapter 3 · Framework 3

The Mirror Ladder — Paired Climb

  1. Minute 1 — Mirror only breath
  2. Minute 2 — Add posture
  3. Minute 3 — Add one gesture
  4. Minute 4 — Add three of their words

Stop the moment they notice. The lowest score is this week's practice.

Now Accepting Five Pilot Organizations

Apply for a pilot workshop.

First 90 Seconds is running five pilot workshops at no cost to prove the curriculum inside real companies and real teams. Pilots are a 1‑Day Overview delivered free, in exchange for three deliverables.

01.

A written case study

So future clients can see what the training does inside a real sales team, office, or organization.

02.

Two filmed testimonials

Short, honest reflections from two participants on what changed in their conversations and their results.

03.

A letter of reference

On company letterhead, describing the value of the training to your team.

Apply by Email
Invest in Better Communication

Ninety seconds to say hello.

Your team's ability to connect with customers, communicate with colleagues, and establish trust can influence business performance. Explore a workshop, schedule private coaching, or discuss a customized training program for your organization.

Book a Discovery Call Compare Programs Buy the Book
25%
Of Profits · Homeless Not Hopeless
Business with a Purpose

Your training investment goes further.

Twenty‑five percent of net profits from every paid engagement is directed to Homeless Not Hopeless, Tim's initiative restoring housing and dignity to individuals who have been in the shelter system for a year or more.

The transfer is quarterly, calculated by an outside bookkeeper, and published on a public impact page — a commitment your organization can share with its own people.